EVERY DAY LOW PRICES
To reaffirm Walmart's brand promise, Everyday Low Prices, we did the obvious. See is believing.
The "Shopping List" challenge. If what's on the list is less somewhere else, Walmart will pay you the difference.
When tax season comes around, so does your tax refund. And for a moment in time, Walmart lets its highly pragmatic, necessity-focused shopper enjoy a different kind of value. The value of choosing something not for what it is, but for how it makes you feel. When you finally get just exactly what you want... its a total exuberant rush. That's the real return.
